Mask Up!😷
I wanted to share about the opportunity I had to work with a new company to grow their marketing.
When the pandemic hit, I was laid off from my job at Grace in LA and a connection invited me to advise on socials and marketing for a clothing company that pivoted to facemasks early on in March 2020.
I started with visuals and cleaned up their product images, shooting and editing flatlays and creating social content. Wholesale for masks also started taking off and I created and managed linesheets for customers that were presentable and organized. I also became the contact at the company for any visual communications being sent out, including using mailchimp to send email blast to our list.
My favorite part of this was heading up the charitable partnerships that we would donate facemasks to, sourcing and communicating with hospitals, social justice organizations, schools, and other non-profits.
